IRA ROSENSWEIG - CHIEF CREATIVE / DIRECTOR
Ira Rosensweig is an award-winning director known for his unique comic sensibility and deft touch with celebrity talent. The Discover Your Air Network, a 15-spot, retro-themed campaign that he directed for Nike and Foot Locker, was recently recognized by AdAge: Creativity as an Editor’s Pick. Rosensweig also recently directed Joel McHale and Jay Pharoah in a technically innovative Super Bowl LIII digital campaign for Pepsi, and Chrissy Teigen and LL Cool J in Lip Sync Battle: It Takes Two, which won five Promax Awards.
Vacation Quarterback, a commercial starring Peyton Manning that Rosensweig directed and edited for Universal Parks & Resorts, aired during Superbowl LII. He won Clios for Neighbors 3: Zombies Rising, a mashup of the Neighbors and Walking Dead franchises starring Seth Rogen and Zac Efron, and again for One Night Only, featuring Alec Baldwin playing George Washington as Donald Trump. Campaigns for Mike’s Harder Lemonade and Kia were honored by AdWeek as Ad Of The Day and AdAge: Creativity as Editor's Picks.
Rosensweig started his career at MTV Networks as a true multihyphenate, writing, producing, directing, and editing full campaigns himself. The Spike Action Study, which he produced, directed, and edited for Spike TV, won Promax and Broadcast Design Awards for best short film or music video. Rosensweig was also honored with the Promax Rocket Award, which recognizes the best new producer in promotions worldwide.
He has since made a name for himself directing stars such as Dwayne Johnson, Kevin Hart, Tiffany Haddish, Seth Rogen, Alec Baldwin, Jack Black, Chrissy Teigen, Zac Efron, Peyton Manning, Blake Shelton, and many more. Rosensweig has directed commercials for brands including Pepsi, Nike, Walmart, Toyota, AT&T, Geico, Absolut Vodka, Kia, Gillette, Honda, NBA, Ford, Taco Bell, and Nissan, and promos for networks including ABC, NBC, FOX, AMC, ESPN, TNT, Bravo, History Channel, TruTV, Paramount Network, and Nickelodeon.
Rosensweig is also very active in the film and TV space and recently directed three episodes of the second season of Go90's Mr. Student Body President, winner of multiple Streamy Awards. He produced, directed, and edited Mystery Now, starring John Lithgow, which serves as a prequel series to NBC's Trial & Error. Think Tank, a show Rosensweig co-created and directed, as well as executive produced with Chris Moore (Manchester By The Sea, Project Greenlight), became A&E’s first digital series. He has also been commissioned to write screenplays for the Farrelly Brothers and MGM, and has many film projects in development.
Ira Rosensweig is represented for film and television by ICM.
KATHERINE KENNEDY - EXECUTIVE PRODUCER
With twenty-plus years working in brand advertising, network promotions, documentary film and all primary streams of media production, Katherine Kennedy has firmly established herself within this dynamic and ever-changing creative industry. In 2015 she was honored with her second Emmy Award for her role as Executive Producer of the globally broadcast anthem spot I Believe, a part of ESPN's campaign for FIFA World Cup 2014 Brazil. Her first Emmy was also earned wearing the EP hat on Nickelodeon’s Kids' Choice Awards featuring Will Smith, a promotional campaign Katherine enjoyed producing for six consecutive years at the height of the show's viewership.
Working alongside acclaimed directors, photographers, recording artists, and top tier ad agencies and production companies has allowed Kennedy to put her vast experience into action. For most of the ‘90s, her focus was on ad campaigns for major domestic and international brands. These multi-location, often multi-continent productions included work for Siemens Global, ADM, AT&T, GM, Coca Cola, and other Fortune 500 companies. From 2000 to present, she has continued working in commercial broadcast and print production, while broadening her client base to include television networks and new media companies. Clients have included ESPN, NBC Sports, NBA Entertainment, and Red Bull Media House. Katherine has also produced on-air campaigns promoting feature films for Nickelodeon Movies, Universal, Paramount, DreamWorks, and Sony Pictures.
Katherine's track record with high-profile, smooth productions, award winning projects and repeat clients is the result of her absolute commitment to each endeavor on which she embarks. It's fair to say that one production usually leads to long-standing relationships with her clients.